Makena Technologies, creator of the popular social virtual world There.com, today announced that Scion plans to continue and expand on its successful campaign in There.com, with a unique focus on user-generated content. Scion already runs a popular venue in There.com called Club Scion, a large-scale nightclub setting built inside each of the Scion xD, xB and tC models where members socialize, party and can interact with Scion content and explore the car interiors.